It’s always good to go back to the basics sometimes. The readers of this blog range from beginners to advanced marketers. One thing that all of us sometimes forget when launching a new PPC campaign (account) is to link the Google AdWords account with Google Analytics. So I am going to show you how! Make … Read more
Transfer Ownership in Google Analytics If you have arrived here you probably just sold a website or your moving clients around and are needing to transfer the complete ownership and or admin rights of your Google Analytic’s account to someone else. Most likely the way your Google Analytics account is structured is you have a … Read more
SEO Audit Have you ever tried to export a full list of your URLs from Google Analytics? If you have, you probably have realized that you can’t actually do this. A list like this can be very useful to have during an SEO audit of your website. I highly recommend using a tool like Screaming … Read more
Google Analytics and Virtual Pageviews We all know why we create goals in Google Analytics, it is to see conversions. What good is a click or a visit if you are trying to sell a product or service and the visitor doesn’t purchase your product, fill out your web form, or give you a call? … Read more